AI isn’t a tool. It’s a turning point.
Your clients are experimenting. Your competitors are adapting. Spark AI helps you skill up, stand out, and turn disruption into opportunity – putting you back in control.
Trusted by
Your most important AI tool is your team.
But the real risk with AI is not taking action. We support you to redefine your offer, upskill your team, and lead with confidence. Here’s how:
Our Approach
Work smarter, think bigger
Using AI isn't about cutting corners or surrendering to the machines. With Spark, it's about reshaping how your business works and finding the freedom to focus on the brilliant ideas, strategic thinking and boundary-pushing creative work that will catapult your business forward.
A 2025 McKinsey study shows 92% of companies plan to invest more in AI over the next 3 years.
Nearly half of employees say training is the most important factor for AI adoption, yet almost half feel they're getting only moderate support.
Companies using AI thoughtfully report a 250% return on investment.
Proven Results
After working with Spark AI:
9.3/10
Average course rating
100%
Agency Leaders would recommend Spark AI
100%
Felt more confident
4/5
Felt more or much more optimistic (nobody felt less!)
COMING SOON
AI for Leaders: your straight-talking guide
Your guide to leading creative and marketing teams in a rapidly transforming industry.
Join the waitlist and be the first to read chapter one of AI for Leaders by Jules Love, Spark AI co-founder.
In this groundbreaking new book you'll discover:
How pioneering agencies are using AI to deliver better work, not just cheaper work
A practical roadmap to move from AI experimentation to structured adoption
Proven frameworks for managing organisational transformation in your organisation
Strategies to preserve and enhance your value in an AI world
The AI shift is already reshaping our industry. Get the insights you need to turn disruption into your advantage and stay ahead of the curve.
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Benefit from our experience
Our leadership team brings together creative agency experience and cutting-edge AI expertise. We understand your challenges because we've lived them, and we'll guide you through the AI landscape with clarity, warmth and expertise.
Jules Love
Jules is a guest lecturer at Oxford University Business School's 'AI in Business' programme, studied Applied Generative AI at MIT, and has 15 years experience as an award-winning advertising photographer, working with global brands like Canon, Samsung and Google. His insights have been featured in WIRED magazine.
Emma Wharton Love
With 20+ years directing complex creative projects at HOK and UK Government, Emma brings a wealth of experience in transforming how creative teams work. As a designer herself and co-founder of an employer branding agency, she has a deep understanding of the creative process from the inside out.
Our Mission
The future belongs to those who innovate. Spark empowers creative agencies and marketing teams to embrace generative AI with confidence - not as a race to the bottom, but as a launchpad for new opportunities. We show you what’s possible and help you implement AI in a way that enhances your people, your processes, and your business.
